Collection: Chairman's Reserve

Chairman's Reserve is synonymous with premium rums that delight with their high quality and unique flavours. Since its launch, Chairman's Reserve has become one of the most prestigious and luxurious rum brands. Produced at the St. Lucia Distillers distillery, the brand uses only the finest ingredients and the most refined production methods.

History of Chairman's Reserve

The origins of Chairman's Reserve

The history of Chairman's Reserve began in 1931, when the St. Lucia Distillers distillery was founded. Chairman's Reserve itself was first launched in 1999 and quickly became renowned for its quality and distinctive flavour. The name "Chairman's Reserve" honours the founder and then-chairman, Laurie Barnard, whose vision and passion led to the creation of this exceptional rum.

The philosophy behind the brand

Chairman's Reserve is guided by a philosophy of perfection and authenticity. The brand places great emphasis on the use of high-quality, natural ingredients and meticulous production. Every step, from the selection of the sugar cane to ageing in oak barrels, is carried out with the utmost care to ensure a product of the highest quality. Chairman’s Reserve is renowned for its smoothness, finesse and distinctive flavour, which makes every sip a special experience.

Product overview

Chairman's Reserve Original

Chairman's Reserve Original is the heart of the brand. With its rich, complex flavour and notes of vanilla, honey, spices and dried fruit, it is perfect for enjoying neat or in premium cocktails. This rum is distilled from a carefully selected blend of pot still and column still rums and matured in oak barrels.

Chairman's Reserve Spiced Rum

Chairman's Reserve Spiced Rum is an exclusive premium variant, enhanced by the addition of local spices and fruits. This version offers a particularly deep and rich aroma, ideal for special occasions. The notes of cinnamon, cloves, nutmeg and vanilla make this rum an unforgettable taste experience.

Chairman's Reserve The Forgotten Casks

Chairman's Reserve The Forgotten Casks is an exceptional rum that came about through a fortunate mishap, when several casks were forgotten following a fire at the distillery. With intense aromas of dark chocolate, coffee, tobacco and spices, this rum is a true meisterwerk of the art of distillation. The long maturation gives the rum its complexity and depth.

Production

Traditional methods and 100% natural ingredients

Chairman's Reserve Rum is made from 100% natural sugar cane grown in the fertile soils of St Lucia. It is cultivated without the use of pesticides or artificial fertilisers to ensure the highest quality. Distillation takes place in both traditional pot stills and modern column stills to preserve the aromas as effectively as possible. Ageing takes place in American oak barrels, which impart the rum’s characteristic flavours.

Sustainable production

Chairman's Reserve places great emphasis on sustainability. The distillery operates in an energy-efficient manner and uses renewable energy. Furthermore, no additives such as sugar or colourings are used to preserve the purity of the product. Chairman’s Reserve is actively committed to the conservation of natural resources and the promotion of biodiversity.

Strict quality controls

Chairman's Reserve Rum is subject to strict quality controls to ensure that every bottle meets the highest standards. From the selection of the sugar cane to the final bottling, every step is carefully monitored to guarantee consistently high quality. This care and dedication are reflected in every glass of Chairman's Reserve.

Its popularity and awards

International recognition

Chairman's Reserve Rum has gained worldwide recognition and received numerous awards. These accolades confirm the rum’s high quality and distinctive flavour, establishing Chairman’s Reserve as a recognised brand in the world of premium spirits.

Popularity among connoisseurs and enthusiasts

The popularity of Chairman’s Reserve Rum is growing steadily, both amongst professional bartenders and private connoisseurs. Its unique flavours and outstanding quality make Chairman’s Reserve Rum a preferred choice for special occasions and everyday enjoyment. The rum is stocked in many renowned bars and restaurants worldwide and is highly regarded by connoisseurs.

Recipes and serving suggestions

Chairman's Reserve Old Fashioned

50 ml Chairman's Reserve Original
1 sugar cube
2–3 dashes of Angostura bitters
Ice cubes
Orange zest for garnish

Chairman's Reserve Spiced Rum Mojito

50 ml Chairman's Reserve Spiced Rum
25 ml fresh lime juice
10 ml sugar syrup
Sodawasser
Ice cubes
Mint leaves and a slice of lime for garnish

Chairman's Reserve The Forgotten Casks Neat

50 ml Chairman's Reserve The Forgotten Casks
A glass and time to enjoy

Conclusion

Chairman's Reserve Rum is synonymous with high-quality premium spirits that impress through meticulous production and the use of the finest ingredients. With a wide range of classic and exclusive varieties, the brand offers unrivalled taste experiences that delight connoisseurs and newcomers alike. The combination of traditional methods and modern technologies has earned Chairman's Reserve Rum worldwide recognition and numerous awards. Discover the exclusive spirits from Chairman's Reserve in our online shop and experience the diversity and unique flavour of this Caribbean speciality.

Questions and Answers

If you have any questions or problems, please feel free to contact our customer service & we will get back to you as soon as possible!

Are there any other varieties of Chairman's Reserve besides the Original and Spiced Rum?

Yes, in addition to Chairman's Reserve Original and Spiced Rum, the brand also offers Chairman's Reserve The Forgotten Casks, which stands out for its long ageing and intense aromas.

What is the difference between Chairman's Reserve Original and Chairman's Reserve Spiced Rum?

Chairman's Reserve Original is a classic rum with rich, complex aromas of vanilla, honey and spices, whilst Chairman's Reserve Spiced Rum is enhanced by the addition of local spices and fruits, offering a particularly deep and rich aroma. Both rums are excellent for enjoying neat or in cocktails.

What is the story behind Chairman's Reserve Rum?

Chairman's Reserve Rum was launched in 1999 by St. Lucia Distillers. The name pays tribute to the founder and then-chairman, Laurie Barnard, whose vision and passion led to the creation of this exceptional rum.

What makes the flavour of Chairman's Reserve Rum so special?

Chairman's Reserve Rum is distinguished by the use of 100% natural sugar cane and pure spring water. Traditional production methods and ageing in American oak barrels give the rum its clear, pure flavour with complex aromas.

How is Chairman's Reserve Original made?

Chairman's Reserve Original is distilled from a blend of pot still and column still rums and matured in American oak casks. This process gives it a particularly rich and complex aroma.

Collection: Chairman's Reserve