Collection: London Dry Gin

A particular advantage in the production of London Dry Gin is the great flexibility in the choice of base spirit. Unlike many other spirits, gin is not tied to a specific type of raw material – be it grain, grapes or potatoes: the neutral spirit simply needs to be pure and of high quality. This choice has a significant influence on the mouthfeel and the aromatic profile, and allows for individual flavour nuances.

Despite the strict rules governing flavouring, this scope allows for creative interpretations within the framework of the classic London Dry style. The combination of a free choice of base spirit and natural botanicals is what makes London Dry Gin so versatile – and explains why this style of gin offers such a wide range of character and depth.

London Dry Gin is not only one of the best-known styles of gin, but also a mark of quality with strictly defined production rules. Originating in 18th-century England, this style developed during the so-called Gin Craze – a period in which gin became a popular spirit due to low production costs and high demand. To counteract the mass production of the time, which resulted in fluctuating quality, regulations were introduced that led to the creation of the clearly defined London Dry Gin.

Unlike standard dry gin, London Dry Gin may only be flavoured with natural botanicals and exclusively during distillation. Sugar, colourings or artificial additives are prohibited – the result is a particularly pure, dry gin with a dominant juniper note. Although the name ‘London’ is not geographically protected, it is now recognised worldwide as representing a high-quality, traditional production method and gin in its most classic form.

London Dry Gin is extremely versatile and forms the basis for many classic cocktails. Here are some of the most popular cocktails that can be made with London Dry Gin:

• Gin and Tonic: A refreshing classic, served with London Dry Gin, tonic water and a slice of lime or lemon.
• Martini: An elegant cocktail made with London Dry Gin and dry vermouth, often garnished with an olive or a twist of lemon.
• Negroni: A robust cocktail combining equal parts London Dry Gin, red vermouth and Campari.
• Tom Collins: A zesty cocktail made with London Dry Gin, lemon juice, sugar syrup and soda water.

London Dry Gin is subject to globally recognised quality standards that guarantee its purity and authenticity – regardless of where it is produced. Compliance with the following rules is essential:

• Natural flavouring: Only natural botanicals may be used; no artificial flavourings.
• No additives after distillation: Nothing may be added apart from water to reduce the alcohol content.
• Single distillation: The gin is produced in a single distillation process to ensure a clear flavour profile.
• Controlled methanol content: Strict limits ensure safety and quality.

Production begins with the maceration of high-quality botanicals in neutral grain spirit. During distillation, the essential oils that characterise the typical flavour are released. This rigorous process makes London Dry Gin one of the highest-quality and most clearly defined gin styles.

London Dry Gin is appreciated worldwide – not least because of established brands that stand for quality, tradition and a distinctive taste. Among the best known are Tanqueray, Bombay Sapphire and Beefeater. These classics are characterised by their balanced juniper notes, high-quality botanicals and decades of production experience. They are regarded as the benchmark in the segment and are equally popular with bartenders and connoisseurs alike.

In addition, the market also offers modern interpretations of London Dry Gin, which set new trends with innovative botanicals and stylish design. In our online shop, you will find a curated selection of renowned brands – ideal for anyone wishing to discover classic quality or new taste experiences.

London Dry Gin offers an unrivalled taste experience thanks to its crisp, dry profile and the variety of botanicals used. This spirit is ideal for creative cocktails or enjoying neat, adding a special touch to your moments of indulgence.

London Dry Gin is a particularly pure and dry style of gin, characterised by the use of natural botanicals and strict adherence to traditional distillation methods. The term ‘London Dry’ does not refer to the place of origin, but to the production process. The flavour is dominated primarily by juniper berries, complemented by a variety of other botanicals such as coriander, angelica root, citrus fruits and other herbs and spices.